Korea - Culture Smart!

The Essential Guide to Customs & Culture

James Hoare


Divided along the 38th parallel, modern Korea is the subject of two very different political, social, and economic experiments. Today the military might of the Marxist-Leninist North confronts the soft power and prosperity of the uber-capitalist South. Yet family and cultural ties bind the peoples of both Koreas, and reunification remains a cherished goal.

Culture Smart! Korea helps you to navigate your way through the complexities of life in these non-identical twin societies, where, even in the affluent westernized South, sensitive issues can cause misunderstanding. By introducing visitors to the Koreans at home and at work, their customs, attitudes and values, this book paves the way for an incomparably more engaging experience, whatever your reason for traveling.

Eye Contact

Do not be surprised if there is a lack of eye contact during conversations, or indeed at other times. Koreans do not like to look directly at people except for the shortest periods, since this is regarded as confrontational. They are not being shifty, merely polite by Korean standards.

Book Details:

    • ISBN: 9781787028883
    • Format: Paperback
    • Page count: 200
    • Dimensions: 170 x 110 x 15mm
    • Published at: £10.99 / $14.99 / CAN $19.99